How to make the most of a winery? Learn it in Hungary!


10th International Wine Tourism Conference, 10–11 April

International Wine Tourism Conference, Exhibition & Workshop (IWINETC) was founded in Barcelona, Spain, and is held in a different wine country every year, like Porto, Champagne or Sicily. 2018 event is to be held in Budapest, Hungary for the first time! “The 3 day event (2 day conference & 1 day Workshop) delivers thought provoking professional education, an extensive exhibition area to discover wine travel destinations and their wines, a focused business environment for tour operators to meet wine tourism experience providers and a chance to discover the wine tourism highlights of the host destination.”

Great speakers, great topics

2018 edition of IWINTEC will see speakers like Felicity Cartereditor-in-chief of Meininger’s Wine Business International, the world’s only global, English language wine business magazine, Judith Lewis, founder of deCabbit Consultancy specialising in integrated digital marketing consultancy and execution or Dr. John E. Hudelson, assistant professor of Global Wine Trade at Central Washington University in Ellensburg, Washington. What are the international trends in tourism and what they mean specifically for the wine tourism industry, and how they can be built into even the smallest wine tourism venture? How social network platforms can be used for customer acquisition and retention? How can cellar door visitors be converted to wine club members, developing long term relationships and maximising lifetime value? These and other highly interesting topics will be discussed during the conference.

And above all: great wines!

At the conference some quality exhibitors will show you that choosing Hungary as the host country of this year’s conference was more than a good decision. Do not miss these wineries and sample their stunning wines!

A family winery with vineyards on the south of Lake Balaton giving superb still wines, and with a 100 year old ageing cellar in Buda mountains producing amazing bottle fermented sparkling wines. Garamvári was the make sparkling wine of Hungary’s flagship grape variety called Furmint. “Garamvári wines and sparkling wines are made according to the values set by the founder Vencel Garamvári, and to which all the members of the family and the company are faithful to: Tradition and Innovation.”

Mr Nimród Kovács was a successful businessman in the USA when he established his winery in Eger, a wine region often quoted as the ”Hungarian Burgundy”. He wants not less but to put his wines among the top quality international wines. The results continuously prove that he is right: countless gold medals, acknowledgments by top experts, more and more regular visitors of the winery and customers of the wines. His top Kékfrankos called Grand Bleu could be paired with the most brilliant stars of the wine world, while the every day wines of the winery are famous for their superb price value ratio.


Vylyan is an amazing winery: a place where art and passion meet and manifest in wine. Great ideas, super creative events and most of all elegance in wines. From the entry level Portugieser called Macska (‘Cat’) to the single vineyard wonders like Pillangó (‘Butterfly’) Merlot: Vylyan wines are always the ones you can rely on. The basis of our philosophy lies in the work done in the vineyards, which is naturally reflected in our wines. Remarkable wines may only be born of top-quality grapes. Sustainable development is becoming a more and more important aspect; we prefer natural, environmental friendly solutions both in our vineyards and in winery.”

For more information on attending the conference

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